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Our Team

Meet our all star cast.

Executive Vice- President, CSIRO US
Susan Lucas-Conway

Susan is a global business executive recognised for her successful track record of driving innovation and accelerating revenue growth. Currently Executive Vice President for CSIRO US where she recently opened and manages the innovation center in Silicon Valley. CSIRO is Australia’s pre-eminent national science organization and has longstanding relationships with Global 1000 corporations, world class philanthropic institutions such as The Gates Foundation, Boeing and The World Bank.

Previously Innovation Advisor to Siemens Technology to Business, she deepened strategic relationships with the innovation ecosystem. As innovation advisor to KLA-Tencor, she helped to structure and grow their innovation partner program. As Global CEO at Great Place to Work Institute, she re-positioned the brand and increased annual revenues by 30 per cent. As CEO of SVForum, she established long term relationships with corporations such as Microsoft and IBM, leading venture firms such as Norwest Venture Partners and Accel, and global service providers such as PWC and Accenture. Throughout her career, she has advised hundreds of early stage start-ups in addition to sitting on Boards.

After receiving her MBA from The Wharton School, her early career was spent in consumer goods in the US with General Mills and in France with Cartier International, Ray-Ban before founding her own company, Clear- Day, a business accelerator long before they become ubiquitous. She also founded the European chapter of Forum for Women Entrepreneurs, now Watermark, and grew the organization to over 300 members.

Public recognition includes numerous awards, most recently from Frost & Sullivan, and speaking engagements such as TedX Youth, The Global Corporate Venture & Innovation Summit.

Susan is passionate about sports – a former college athlete (field hockey, squash), current Masters Rower with BIAC and die-hard Warriors fan – as are her four daughters, all of whom were college athletes and continue to pursue their activities alongside their careers. Her commitment to women athletes and support of young women as they pursue their careers has been a personal mission, and she’s excited to join the WIST Board.

President, STATSports North America; Founder/co-Board Chair, WiST
Marilou McFarlane

Marilou McFarlane has worked passionately building sports tech start-up businesses for much of the last decade. As president of STATSports North America – Soccer, she is leading the charge to introduce the APEX Athlete Series consumer product to U.S. Soccer’s ecosystem of 4M youth players. Prior to joining STATSports which is based in N. Ireland, she was CEO of venture-funded CoachNow (previously named Edufii), she guided this mobile platform for connected coaching to successful merger/acquisition in 2017. Another successful sports tech experience was as VP Business Development for the SaaS platform SportsBoard, leading the NCAA channel’s growth, and securing partnerships with U.S. Soccer, IMG Academy, Perfect Game Baseball, NBA Scouting and others across all sports. As founder/CEO of Vivo Girls Sports, McFarlane and her team created a digital media property that was rapidly accepted globally by young women 13-24 years old, Olympians and advertisers alike, and inspired the launch of espnW.

McFarlane also enjoyed many years working in integrated media and marketing, driving growth and generating meaningful revenue working with marquee brands and advertisers. A former UNC cross-country and 3:06 marathon runner, she is a natural and enthusiastic leader, as well as the happy wife of a fire captain and mother of 2 illustrious daughters, who each captained UNC women’s soccer championship teams and went on to play professionally before Harvard Med School and Microsoft respectively.

Sr. Director, Talent Sourcing and Diversity Recruitment Programs at Nike Inc.
Jarvis Sam

Jarvis Sam is the Sr. Director, Talent Sourcing and Diversity Recruitment Programs at Nike Inc.. In that role, he oversees the recruiting, partnerships, and programmatic infrastructure for the companies various D&I initiatives for both business and technical capacities related to Talent Acquisition. He collaborates closely with groups like Women Who Code, Girls in Tech, the Society of Black Engineers an MLT to build programs internally and externally to facilitate strong workplace diversity and inclusive hiring at Nike, Inc. Prior to Nike, Sam worked as the Head of Diversity & Inclusion at Snap, Inc., and as a Diversity recruiter and Program Manager at Google primarily focused on hiring military veterans and strong female talent to the company. Before that, he spent a tenure as an oil & gas consultant with Deloitte Consulting in Houston. Jarvis is a graduate of Rice University where he studied History, Public Policy, and Sport Management with emphasis in race and gender rhetoric. In his spare time, Jarvis plays volleyball and dances competitively. He resides in Portland, OR.